Our solutions

Sales

CPM’s adaptable salesforces offer industry-leading multi-channel expertise throughout Retail, B2B and B2C channels. Using insight, data science and predictive analytics, we’ll maximise depolyment of sales resource, sales, profit and ROI.

Sales

The Adaptable Workforce

Discover the ultimate flexibility of an adaptable workforce. CPM salesforces can be turned on and off, flexed bigger or smaller or even diverted to change direction in response to market dynamics. We'll maximise ROI by taking advantage of the right outlet, with the right offer, at the right time.

Our sales team are a mix of Physical, Digital and Verbal resources with predefined sales activity for 60-70% of a working day, allowing 30-40% of time as liquid to chase the sales opportunity. Each of these can operate independently or in parallel to deliver the optimum adaptable salesforce.

Field Sales

CPM provide face to face sales teams with real category expertise. Our people are fully-trained, high-performing retail experts.

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Inside Sales

Our multi-lingual, high-skill regional hubs deliver maximum results. Services include inside sales, TAM and lead generation.

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Digital Sales

Introducing *shopt. CPM's innovative in-house platform enables brands to connect with, influence and sell directly to retailers.

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Field sales

Our highly trained people are ready to deliver. Whether you’re looking for an ongoing dedicated salesforce, ready to become the permanent face and voice of your brand, or reactive sales teams you can turn on and off, CPM has the solution. We also offer syndicated sales teams to spread the cost across multiple brands. Or choose the bespoke option, using key elements of our face to face, telesales and digital services.

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“A year ago (before CPM started) I didn’t think we’d have a Team with this level of expertise in place. You’ve done a stellar job”

Seamus Doran, Dulux Sales Manager

Inside Sales

We offer a multilingual telesales programme coverage spanning 92+ markets and 26 languages. Our services range from tactical data cleanses, data qualification and lead generation activities; right through to multi-stage lead generation, appointment setting and B2B and B2C telesales programmes. CPM’s high-performance telesales teams will build relationships and drive sales.

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“CPM as a whole have demonstrated a real spirit of partnership and added massive strategic and operational value”

Digital sales

Welcome to the digital world of retailing. Our *shopt brand uses a unique App for daily engagement with retailers. Operating in the Convenience, On Trade, Out of Home and Grocery sectors, it’s the cost-effective and data-driven way to sell to a retailer. *shopt integrates seamlessly with physical sales teams to influence and sell - a true representation of how CPM blend the physical and digital offering.

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